Facebook has done it again! In continuation of their roll-out of new features, they recently announced that they will be implementing ‘direct reply’ and thread comment capabilities in the very near future.  This announcement comes as no shock to most, as Facebook began testing the new features in November of 2012.  Originally developed as tools [...]

As you may have already heard Facebook revealed a new and more visually stimulating news feed accompanied by features that allow users to more effectively filter the news that they wish to view on their feed. It’s been touted as everything from “mobile inspired” to “personalized newspaper.” While there has been no official announcement from [...]

We are excited to announce that our President and CEO, Aseem Badshah, made it on the 2012 annual Under30CEO Awards list! The Under30CEO Awards is a nationwide campaign that recognizes the top 130 young entrepreneurs to watch each year in efforts to highlight the next big innovators, leaders, and world changers. Aseem is leading the [...]

Writing content that captures your brands voice and audience’s attention is not always easy. When writing Facebook Posts for a business’s fan page it’s important to not over complicate the process. To make your job easy, keep in mind the following tips to help systemize your approach for providing valuable content that is easy for your community to engage with through like’s, comment’s and share’s.

Twitter is without a doubt one of the best ways to share trending news and is a fantastic tool for giving your brand a voice and personality. Done right, ‘tweeting’ will build your following, brand reputation, and customer’s trust. Using Twitter also allows you to engage with real people with specific interests, who are genuinely intrigued in what you have to say. With any marketing strategy, you have to ask yourself what it is that your target market needs or wants from you, and then deliver exactly that. Twitter users prefer a genuine tone from the businesses they follow, so as you tweet, think about what your voice is and how you want your business to appear to the Twitter community. Here are some tips to building a successful Twitter community: