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Facebook Adds ‘Direct Reply’ Option in Comments

April 1, 2013  by  / 0 Comments

Facebook has done it again! In continuation of their roll-out of new features, they recently announced that they will be implementing ‘direct reply’ and thread comment capabilities in the very near future.  This announcement comes as no shock to most, as Facebook began testing the new features in November of 2012.  Originally developed as tools [...]

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Facebook’s News Feed Changes: What Your Brand Needs to Know

March 25, 2013  by  / 0 Comments

As you may have already heard Facebook revealed a new and more visually stimulating news feed accompanied by features that allow users to more effectively filter the news that they wish to view on their feed. It’s been touted as everything from “mobile inspired” to “personalized newspaper.” While there has been no official announcement from [...]

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Under30CEO Awards!

January 8, 2013  by  / 0 Comments

We are excited to announce that our President and CEO, Aseem Badshah, made it on the 2012 annual Under30CEO Awards list! The Under30CEO Awards is a nationwide campaign that recognizes the top 130 young entrepreneurs to watch each year in efforts to highlight the next big innovators, leaders, and world changers. Aseem is leading the [...]

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The Different Types of Tweets: A Breakdown for Brands

August 23, 2012  by  / 0 Comments

Many marketers who are new to Twitter don’t realize that there are several different types of Tweets, all of which work differently within the ecosystem. It’s actually pretty complex and nuanced so I decided to write a post that people can share and reference back to. This is written from a brand/business perspective but should [...]

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3 Recommendations for GM to Realize the Impact of Facebook Advertising

July 3, 2012  by  / 0 Comments

It looks like General Motors is back at the table with Facebook to talk about resuming advertising. Frankly, I can’t say I’m too surprised. Something just didn’t add up when they pulled their Facebook Ads budget in the week leading up to the FB IPO. GM had announced that their decision was due to paid [...]

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